$1B+ earned on Reign by D2C founders

Careers at Reign

Build at the frontier of AI and commerce.

Join a rapidly growing team shipping products that move real revenue for the world’s most ambitious D2C brands, where infrastructure, software, and payments come together on one AI-native platform.

Brought to you by the teams who built

  • cart.com
  • Skillshare
  • Shopify
  • BigCommerce
  • Google Shopping
  • Magento
Kevin Zhang, Founder and CEO of Reign

Help me change commerce forever.

Direct response is a third of all ecommerce and its most entrepreneurial segment. Silicon Valley looks past these merchants. We don’t.

Our mission is to build a generational company: the AI-native operating system that the internet’s most ambitious commerce runs on.

Agents doing the heavy lifting, merchants growing on their own terms, and a team that outships everyone in the field. That kind of company only gets built by people who are all in. If you’ve been waiting for a mission worth your best work, this is it.

Kevin Zhang

Founder & CEO

$200M+ in bootstrapped ecommerce revenue before Reign.

Co-Founder of Arrowhead Tactical Apparel.

Why Reign

Growing in the top 0.5% of startups launched in 2024.

Here’s why that’s happening, and what’s in it for you.

  1. Built by proven operators

    Your teammates have built and scaled billion-dollar companies. Work beside them to build something even bigger.

  2. Greenfield ownership

    Our next growth chapters are being written now. You will have space to build and own meaningful outcomes.

  3. Massive market

    Direct response is a third of all ecommerce, growing 20% a year, and underserved by Silicon Valley.

  4. High impact and real upside

    Performance-based comp, meaningful equity, and the opportunity to build a generational business.

  5. Values-driven culture

    Our values decide who joins, who grows, and who goes. We take them as seriously as revenue.

Real traction. Real upside.

Top 0.0%
Of startups launched in 2024, by growth
0%
Of new deals come from existing merchants
0x+
GMV growth since 2024, and accelerating
0 NPS
vs. 36 industry average for B2B SaaS

Our values

How we win.

Five rules, lived daily. They decide who we hire and what ships.

  1. No ego

    Best ideas win regardless of source. Status and titles do not matter.

  2. Entrepreneurial spirit

    Move like a Day One company. Fast, scrappy, hungry. Everyone owns.

  3. All in to win

    Operate with urgency, intensity, and a relentless bar for excellence.

  4. Merchant first

    Merchants are why we exist. Every decision is measured by merchant impact.

  5. A Players only

    Only hire, develop, and keep A Players. Protect talent density.

Open roles

Do the best work of your career.

Roles are live from our recruiting system, so this list is always current. Remote-first with a U.S.-based team, high autonomy, zero bureaucracy.

Benefits and perks

  • Compensation

    Competitive cash pay and equity in a rapidly growing company.

  • Coverage

    100% health and dental coverage. 401K.

  • Flexibility

    Remote-first. Work from anywhere in the U.S.

  • Time off

    Competitive PTO.

  • Gear and tokens

    Execute with the tech and tokens you need.

  • No BS

    True meritocracy. Work with people that are all-⁠in.

Life at Reign

Meet the entrepreneurs you build for.

Most companies talk about customer obsession. We have fun with ours. Founder dinners, industry pop-ups, and events from Vegas to Bangkok, with the entrepreneurs whose businesses run on what you ship.

Two founders laughing over a laptop at a Reign dinner in Miami
The Reign team around a long table at a private dinner
Founders talking on a rooftop at a Reign event in Bangkok
Founders gathering on the Miami waterfront for a Reign yacht day
Three founders smiling at a rooftop table in Bangkok
A fire performer spinning a flaming hoop for the crowd at a Reign event in Miami

Go all in and win.

If no roles fit, reach out anyway. We make room for A Players.