$1B+ earned on Reign by D2C founders

FormerlyPhoenix TechnologiesWhat changed

Where D2C brands make the most money

The AI-native revenue engine built for direct response founders.

  • Highest-converting custom checkout
  • Enterprise rails with AI orchestration
  • Your customers, your data, your Reign
+0%
AOV lift from post-purchase funnels
+0%
Transactions saved with AI routing + salvage
<0.0s
Fastest custom checkout load time

Who runs on Reign

WooCommerce

“At Automattic, we build for an open web where merchants own their stores and choose their tools. WooCommerce powers more than four million of those stores. Reign’s arrival in the WooCommerce Marketplace gives direct-response and subscription merchants another way to tailor checkout and payments to how they sell, which is exactly what an open ecosystem is for.”

Jesse Friedman, Head of WP Cloud at Automattic
Read the full story

Thousands of direct response founders doing $2M+ a year have switched to Reign.

  • Authorize.net
  • Mastercard
  • WePay
  • Worldline
  • Elavon
  • NMI
  • PayPal
  • CardConnect
  • UnionPay
  • Stripe
  • Trustly
  • BlueSnap
  • Venmo
  • PayU
  • Moneris
  • Visa
  • SeamlessPay
  • dLocal
  • Apple Pay
  • Nuvei
  • giropay
  • Worldpay
  • Rapyd
  • Paysafe
  • Google Pay
  • Diners Club
  • Checkout.com
  • Braintree
  • EBANX
  • Airwallex
  • Shop Pay
  • SumUp
  • Alipay
  • Discover
  • Shift4

150+payment integrations

Wallets, processors, and local payment methods, connected to the tools you already run.

Your current tech stack holds you back.Reign unlocks you.

Checkout

Best-performing checkout & conversion engine.

Build the exact funnel you want: one-page, multi-step, quiz flows, bundles. No forced templates. AI optimizes every step for conversion.

  • Apple Pay, Google Pay, Shop Pay wallets built-in.
  • Order bumps, custom subscriptions, and advanced upsells.
  • Split test checkout changes to earn more per visitor.

Payments & Orchestration

The most advanced payments and payment orchestration.

An enterprise payments stack that welcomes the merchants everyone else neglects. AI-powered orchestration maximizes revenue on every transaction.

  • Reign Payments partners with leading financial institutions to bring enterprise-grade rails to direct response.
  • AI-powered routing optimizes every transaction for approval.
  • Network tokenization: your subscribers’ cards move with you.

AI-native ecommerce for D2C operators

Ask anything and get instant answers from your live data, sharpened by patterns learned across the entire Reign platform. Get daily direction on where the money is. Reign AI is an operator that works 24/7 to make you more money.

Competitors sell dashboards.Reign makes you more money.

Reign AILive

What do you want to know?

Agents at work today
  • Total AI actions: 4,586,705
  • Declines recovered: 3,120,480
  • Payments routed: 12,930,785
  • Checkouts served: 1,100,188,152
  • Risk checks run: 2,661,570
  • Agent interactions: 8,146,053
  • Revenue recovered: $37.6M
The Problem

No one innovated for direct response. Until we did.

The big platforms focus on catalog retail. You got tools that stopped evolving a decade ago. Reign is built for how you actually sell, by merchants who lived it.

The processors that understand you aren’t reliable. The reliable ones don’t understand you. Reign ends the trade-off: enterprise-grade rails from tier-one partners, with underwriting built for direct response.
New order total$129.00
  • “It feels like a true partnership rather than just another platform.”
    Verified Reign merchant
  • “It’s a revenue-generating machine: the best checkout, the best operating system, the best merchant processing, and everything in between.”
    Verified Reign merchant
  • 99.99%+

    Checkout and platform uptime

  • “We went from zero subscriptions to seven figures recurring in just a few months.”
    Verified Reign merchant
  • “If you’re a direct response merchant and you’re not using Reign, you’re leaving a lot of money on the table.”
    Verified Reign merchant
  • 13%+

    Recovered by AI-powered decline salvage

  • “With Reign, you don’t have to worry about losing customer data.”
    Verified Reign merchant
  • “Reign handled everything from recurring revenue to payments and retention strategies, and made my business far more attractive to buyers.”
    Verified Reign merchant
  • +13%

    Added revenue from multi-processor routing

  • “Our volume has increased around 5x in the last 5 months.”
    Verified Reign merchant
  • “Whenever Meta is acting up, nothing feels better than knowing I’m still making consistent, high-margin revenue while everyone else is in panic mode.”
    Verified Reign merchant
  • 99.99%+

    Checkout and platform uptime

  • “I love Reign because your customers stay with you, even when your payment processor doesn’t.”
    Verified Reign merchant
  • “Out of everyone in the direct response space, Reign is the most professional team we’ve worked with.”
    Verified Reign merchant
  • 13%+

    Recovered by AI-powered decline salvage

  • “I love that Reign is venture backed. They keep reinvesting in the product and the merchant experience.”
    Verified Reign merchant
  • “I get to share my product ideas with the CEO and founders at Reign, and they deliver.”
    Verified Reign merchant
  • +13%

    Added revenue from multi-processor routing

Get started today or talk to us about white-glove onboarding

Go live with Reign AI at your side, or hand the whole migration to our team while your store keeps selling.

Onboard yourself with ease.

Reign AI walks you through setup, step by step. Go live by end of day.

Accounts built on an enterprise partnership.

Tier-one rails, with underwriting and chargeback terms negotiated for the offers you actually sell.

Or hand us the whole migration.

Customers, subscriptions, card data, integrations. Reign takes care of everything.

Designed by D2C founders.Engineered by Silicon Valley.

  • Kevin, CEO
  • Stas
  • Tim

Built by the teams behind

  • cart.com
  • Skillshare
  • Shopify
  • BigCommerce
  • Google Shopping
  • Magento

Make it Reign

Book a demo.

Experience the #1 technology and payments platform for D2C brands.